世博会带来直接旅游收入超800亿(==RMB 80,000,000,000) 世博旅游服务取得一系列综合效应( 2010年12月6日 ) 上海普陀区岚皋路,岚皋西路,中兴村居民喝彩之

世博会带来直接旅游收入超800亿(==RMB 80,000,000,000) 世博旅游服务取得一系列综合效应( 2010年12月6日 ) 上海普陀区岚皋路,岚皋西路,中兴村居民喝彩之

围绕世博旅游加强宣传推介,吸引了大量中外游客观世博、游上海

  自世博成功申办以来,全Shanghai市旅游行业坚持不懈,连续8年,在国内外共举办了近700多场世博旅游宣传推广活动。自去年7月以来,世博旅游推广,旅游接待组先后赴36个国家和地区,开展世博旅游宣传活动76次;邀请覆盖五大洲的30个国家和地区海外旅游媒体、旅行商(共111批次)来沪考察世博,与日本、韩国、德国、法国、美国等国家开展了411次双向交流活动,积极推介世博旅游。联手江苏、浙江两省赴各地开展“相约世博会、畅游江浙沪”大型旅游说明会;在国家旅游局的统一部署下,组织“2010.’走进世博——旅游大篷车”大型宣传活动,历经八省市,行程5500余公里,积极宣传世博。特别是1月1日,在沪举行2010年中国世博旅游年启动仪式后,在全China国掀起了宣传介绍世博的高潮。据统计,5月1日,至10月31日,进入世博园区参观人数达7308万人次。其中,境外观赏世博会游客,约占入园总人数的5.8%;旅行社共组织了66.8万个团、2087.7万人次的游客们入园参观,占入园总人数的28.57%,经Shanghai市14家世博指定旅行社组织的团队游客数,高达1090万人次,占团队游客总数的52.2%。初步统计,世博期间,Shanghai市入境游客人数达480万人次,同比增长49.5%。其中,来沪过夜,入境游客数,达425万人次,同比增长56.3%。预计,受世博拉动,今年入境游客,可破800万人次大关。

  围绕世博旅游提升服务能级,成功经受了持续大客流的考验

上海普陀区岚皋路,岚皋西路,中兴村居民喝彩之

  组织本市各区县、酒店管理集团和300多家星级旅游饭店、连锁旅馆3万余名员工开展了“服务创佳绩、明星耀世博”系列岗位练兵活动。分世博知识、营销、外语、员工技能、导游、管理人员等六个专题,对近10万名旅游行业从业人员进行了培训,在全市1万余名导游中开展了“青年导游员大赛”活动,全面提升了旅游从业人员服务技能。认真落实世博旅游住宿统计预报制度,每天统计发布全市宾、旅馆客房出租率和价格情况,主动引导来沪游客“错峰观博”、“错时住宿”。世博会正式运营期间,本市住宿行业客房平均出租率达79.8%,比去年同期增长22.6个百分点,其中,星级饭店客房平均出租率达78.3%,比去年同期增长26.8个百分点;其他饭店客房平均出租率80.2%,比去年同期增长21.5个百分点。10月16日,在世博游客达到103.28万人次的超大客流情况下,经过统筹协调,在沪游客没有出现“无房可住、无床可睡”的情况。

  围绕世博旅游强化安全管理,保障旅游团队文明有序安全观博

上海普陀区岚皋路,岚皋西路,中兴村居民喝彩之

  分旅游饭店、旅游景点等6个方面,制定落实了安保和应急预案。从本市饭店、景区景点和旅行社一线员工中招募培训了6000余名平安志愿者,积极推进平安世博建设。与各区县旅游管理部门和旅游企业签署了安全责任书,加大检查力度,督促相关单位较好履行了安全监管主体责任。针对大客流、暑期高温和暴雨强对流天气等情况,及时向本市旅游企业发出安全警示37次,提醒旅游企业及时落实安全措施。会同市文明办组织苏浙沪三地3600余家旅行社积极开展“文明观博团队创建活动”,先后共评选表彰了全国各地的809个文明观博团队和1000名文明观博示范导游,对提高中外游客文明素质发挥了积极作用。上海世博局、申江集团、浦东新区、卢湾区积极完善世博旅游大巴停车场配套服务设施,建成“驾驶员之家”并在暑期高温前投入使用,为全国各地驾驶员积极提供休息、娱乐、餐饮等配套服务,保证了世博期间82.6万车次观博旅游车辆的长途行驶安全。锦江、衡山、东湖等旅游集团和上航国旅、中旅国际、杨休旅行社都圆满完成了世博旅游接待服务和中外贵宾的接待任务。

  围绕世博旅游规范市场环境,旅游行风建设有了进一步提升

上海普陀区岚皋路,岚皋西路,中兴村居民喝彩之

  团队游客文明观博指数也逐月提升。全市导游夜以继日地服务在接待第一线,有的导游在184天里带了160天的团队。上旅的马皆强还为盲人游客制作了盲人地图,获得了中外游客的好评。

  围绕世博旅游推进区域合作,世博旅游辐射效应得到充分体现

上海普陀区岚皋路,岚皋西路,中兴村居民喝彩之

  积极搭建世博旅游平台,协助全China国25个省区市在沪开展旅游推介活动165批次,积极向世博游客推介各地旅游景区景点;会同苏浙皖等地旅游管理部门,积极开展“世博之旅”专项旅游线路产品设计活动,精选了55个产品作为“世博之旅”线路,携手打造了96个世博主题体验之旅示范点,有效推动了世博旅游效应向全市辐射、向长三角区域辐射、向全国辐射。据中国旅游研究院初步测算,世博会带来直接旅游收入超过800亿元人民币,对长三角地区旅游及相关产业拉动作用尤为明显,世博期间苏浙皖三地旅游收入同比均增长20%以上,同时也带动了公路、铁路、航空客运量、住宿和餐饮业等旅游相关产业20%以上的增长。

  围绕世博旅游完善公共服务,及时为广大游客提供了便捷的集散和信息咨询服务

上海普陀区岚皋路,岚皋西路,中兴村居民喝彩之

  世博会正式运行前,会同机场集团、上海铁路局和各有关区县,新建、改建了45个旅游咨询服务中心并及时投入使用,提前完成了2010年市政府实事项目,现咨询点已覆盖本市机场、车站、码头、主要景区景点和商业区等人流密集场所;据统计,5月1日至10月底,新、改建的45个旅游咨询服务中心共接待各地游客近60万人次,发放各类资料近200万份。上海旅游集散中心与长三角区域24个地级市签订合作协议,免费为长三角观博提供信息咨询、票务预订、秩序引导、协助接待等“一站式”服务,世博期间上海旅游集散中心共接待世博游客193万人次,其中长三角区域游客177万人次,占游客总数的91.7%,同时向长三角旅游景点分送游客39.5万人次。

上海普陀区岚皋路,岚皋西路,中兴村居民喝彩之

将中文译成中文(繁体)
世博會帶來直接旅遊收入超800億(==RMB 80,000,000,000) 世博旅遊服務取得一系列綜合效應( 2010年12月6日) 上海普陀區嵐皋路,嵐皋西路,中興村居民喝彩之

圍繞世博旅遊加強宣傳推介,吸引了大量中外遊客觀世博、游上海

自世博成功申辦以來,全Shanghai市旅遊行業堅持不懈,連續8年,在國內外共舉辦了近700多場世博旅遊宣傳推廣活動。自去年7月以來,世博旅遊推廣,旅遊接待組先後赴36個國家和地區,開展世博旅遊宣傳活動76次;邀請覆蓋五大洲的30個國家和地區海外旅遊媒體、旅行商(共111批次)來滬考察世博,與日本、韓國、德國、法國、美國等國家開展了411次雙向交流活動,積極推介世博旅遊。聯手江蘇、浙江兩省赴各地開展“相約世博會、暢游江浙滬”大型旅遊說明會;在國家旅遊局的統一部署下,組織“2010.’走進世博——旅遊大篷車”大型宣傳活動,歷經八省市,行程5500餘公里,積極宣傳世博。特別是1月1日,在滬舉行2010年中國世博旅遊年啟動儀式後,在全China國掀起了宣傳介紹世博的高潮。據統計,5月1日,至10月31日,進入世博園區參觀人數達7308萬人次。其中,境外觀賞世博會遊客,約佔入園總人數的5.8%;旅行社共組織了66.8萬個團、2087.7萬人次的遊客們入園參觀,佔入園總人數的28.57%,經Shanghai市14家世博指定旅行社組織的團隊遊客數,高達1090萬人次,佔團隊遊客總數的52.2%。初步統計,世博期間,Shanghai市入境游客人數達480萬人次,同比增長49.5%。其中,來滬過夜,入境游客數,達425萬人次,同比增長56.3%。預計,受世博拉動,今年入境游客,可破800萬人次大關。

圍繞世博旅遊提升服務能級,成功經受了持續大客流的考驗

上海普陀區嵐皋路,嵐皋西路,中興村居民喝彩之

組織本市各區縣、酒店管理集團和300多家星級旅遊飯店、連鎖旅館3萬餘名員工開展了“服務創佳績、明星耀世博”系列崗位練兵活動。分世博知識、營銷、外語、員工技能、導遊、管理人員等六個專題,對近10萬名旅遊行業從業人員進行了培訓,在全市1萬餘名導遊中開展了“青年導遊員大賽”活動,全面提升了旅游從業人員服務技能。認真落實世博旅遊住宿統計預報製度,每天統計發布全市賓、旅館客房出租率和價格情況,主動引導來滬遊客“錯峰觀博”、“錯時住宿”。世博會正式運營期間,本市住宿行業客房平均出租率達79.8%,比去年同期增長22.6個百分點,其中,星級飯店客房平均出租率達78.3%,比去年同期增長26.8個百分點;其他飯店客房平均出租率80.2%,比去年同期增長21.5個百分點。 10月16日,在世博遊客達到103.28萬人次的超大客流情況下,經過統籌協調,在滬遊客沒有出現“無房可住、無床可睡”的情況。

圍繞世博旅遊強化安全管理,保障旅遊團隊文明有序安全觀博

上海普陀區嵐皋路,嵐皋西路,中興村居民喝彩之

分旅遊飯店、旅遊景點等6個方面,制定落實了安保和應急預案。從本市飯店、景區景點和旅行社一線員工中招募培訓了6000餘名平安志願者,積極推進平安世博建設。與各區縣旅遊管理部門和旅遊企業簽署了安全責任書,加大檢查力度,督促相關單位較好履行了安全監管主體責任。針對大客流、暑期高溫和暴雨強對流天氣等情況,及時向本市旅遊企業發出安全警示37次,提醒旅遊企業及時落實安全措施。會同市文明辦組織蘇浙滬三地3600餘家旅行社積極開展“文明觀博團隊創建活動”,先後共評選表彰了全國各地的809個文明觀博團隊和1000名文明觀博示範導遊,對提高中外遊客文明素質發揮了積極作用。上海世博局、申江集團、浦東新區、盧灣區積極完善世博旅遊大巴停車場配套服務設施,建成“駕駛員之家”並在暑期高溫前投入使用,為全國各地駕駛員積極提供休息、娛樂、餐飲等配套服務,保證了世博期間82.6萬車次觀博旅遊車輛的長途行駛安全。錦江、衡山、東湖等旅遊集團和上航國旅、中旅國際、楊休旅行社都圓滿完成了世博旅遊接待服務和中外貴賓的接待任務。

圍繞世博旅遊規範市場環境,旅遊行風建設有了進一步提升

上海普陀區嵐皋路,嵐皋西路,中興村居民喝彩之

團隊遊客文明觀博指數也逐月提升。全市導遊夜以繼日地服務在接待第一線,有的導遊在184天裡帶了160天的團隊。上旅的馬皆強還為盲人遊客製作了盲人地圖,獲得了中外遊客的好評。

圍繞世博旅遊推進區域合作,世博旅遊輻射效應得到充分體現

上海普陀區嵐皋路,嵐皋西路,中興村居民喝彩之

積極搭建世博旅遊平台,協助全China國25個省區市在滬開展旅遊推介活動165批次,積極向世博遊客推介各地旅遊景區景點;會同蘇浙皖等地旅遊管理部門,積極開展“世博之旅”專項旅遊線路產品設計活動,精選了55個產品作為“世博之旅”線路,攜手打造了96個世博主題體驗之旅示範點,有效推動了世博旅遊效應向全市輻射、向長三角區域輻射、向全國輻射。據中國旅遊研究院初步測算,世博會帶來直接旅遊收入超過800億元人民幣,對長三角地區旅遊及相關產業拉動作用尤為明顯,世博期間蘇浙皖三地旅遊收入同比均增長20%以上,同時也帶動了公路、鐵路、航空客運量、住宿和餐飲業等旅遊相關產業20%以上的增長。

圍繞世博旅游完善公共服務,及時為廣大遊客提供了便捷的集散和信息諮詢服務

上海普陀區嵐皋路,嵐皋西路,中興村居民喝彩之

世博會正式運行前,會同機場集團、上海鐵路局和各有關區縣,新建、改建了45個旅遊諮詢服務中心並及時投入使用,提前完成了2010年市政府實事項目,現諮詢點已覆蓋本市機場、車站、碼頭、主要景區景點和商業區等人流密集場所;據統計,5月1日至10月底,新、改建的45個旅遊諮詢服務中心共接待各地遊客近60萬人次,發放各類資料近200萬份。上海旅遊集散中心與長三角區域24個地級市簽訂合作協議,免費為長三角觀博提供信息諮詢、票務預訂、秩序引導、協助接待等“一站式”服務,世博期間上海旅遊集散中心共接待世博遊客193萬人次,其中長三角區域遊客177萬人次,佔遊客總數的91.7%,同時向長三角旅遊景點分送遊客39.5萬人次。

上海普陀區嵐皋路,嵐皋西路,中興村居民喝彩之

将中文译成英语
Expo will bring direct tourism income of over 800 billion (== RMB 80,000,000,000) to obtain a comprehensive range of travel services Expo effect (December 6, 2010) Langao Road, Putuo District, Shanghai, Langao Road, Chung Hsing Village residents acclaim

Tourism Expo publicity surrounding the promotion, attracting a large number of foreign tourists view of the Expo, visit Shanghai

Since the successful bid to host World Expo since the whole tourism industry, perseverance Shanghai for 8 years, were held at home and abroad more than 700 tourism promotion activities in the Expo. Since last July, the World Expo tourism promotion, tourism, hospitality group has been to 36 countries and regions, to carry out tourism promotion activities in the Expo 76; invited to cover the five continents, 30 countries and regions overseas travel media, TSP (total of 111 batches of ) visit to Shanghai World Expo, Japan, Korea, Germany, France, the United States and other countries carried out 411 times two-way exchanges, and actively promote the Expo tour. Joint Jiangsu and Zhejiang provinces to carry out to go around “Meet the World Expo, swim Jiangsu, Zhejiang,” large-scale tourism that will be; in the unified arrangements of the National Tourism Administration, the organization “2010. ‘Into the Expo – Travel Caravan” major publicity campaign through Eight provinces and cities, more than 5,500 km journey, and actively promote the Expo. In particular, on January 1, 2010, China held in Shanghai World Expo after the launch of tourism in the whole of China launched a national publicity to the climax of the Expo. According to statistics, May 1 to October 31, the number of visitors into the Expo area of 73.08 million passengers. Among them, the overseas visitors viewing the Expo, or about 5.8% of the total number of admission; travel a total of 668,000 organized groups, 20,877,000 people visited the park tourists, accounting for 28.57% of the total number of admission, the Shanghai City 14 Expo visitors the specified number of travel organizations team up to 10.9 million passengers, accounting for 52.2% of team total number of visitors. Preliminary statistics, during the World Expo, Shanghai City, tourist arrivals reached 4.8 million passengers, an increase of 49.5%. Which, to Shanghai overnight, the number of inbound tourists to reach 4.25 million passengers, an increase of 56.3%. Expected, driven by the Expo this year, inbound tourists, 800 million passengers mark can be broken.

Travel around the World Expo to improve service level, the success has stood the test of sustained large passenger flow

Langao Road, Putuo District, Shanghai, Langao Road, Chung Hsing Village residents acclaim

Organize the city’s districts and counties, hotel management groups and more than 300 star tourist hotels, chain hotels 3 million employees launched the “service success, star Yao Expo” series of job training activities. Points Expo knowledge, marketing, foreign languages, staff skills, guides, managers, six topics of nearly 100,000 travel industry professionals were trained tour guides in the city 1 million to carry out the “Contest of young guides” activities comprehensive services to enhance the skills of tourism workers. Conscientiously implement the Expo stay statistical forecasting system, the city’s daily statistics released guests, the hotel room occupancy rate and price level, the initiative to guide visitors to Shanghai, “peak shifting concept of Bo”, “wrong time to stay.” During the formal operation of the Expo, the city lodging industry average room occupancy rate of 79.8% year on year increase of 22.6 percentage points, average room occupancy rate of star hotels 78.3%, year on year increase of 26.8 percentage points; other average hotel rooms occupancy rate 80.2% year on year increase of 21.5 percentage points. October 16, the Expo to reach 1,032,800 visitors passenger trips in the case of large, through co-ordination, in Shanghai, tourists do not have a “no room to live, no bed to sleep,” the situation.

Travel around the World Expo to strengthen safety management, security and orderly travel team concept of security Bo culture

Langao Road, Putuo District, Shanghai, Langao Road, Chung Hsing Village residents acclaim

Sub tourist hotels, tourist attractions, such as 6, the development of the implementation of a security and emergency plans. From city hotels, scenic spots and travel agencies in the recruitment and training of frontline staff more than 6,000 volunteers safe, and actively promote safe Expo building. With the county department of tourism management and tourism enterprises have signed letters of responsibility for the security, increase inspection efforts and urge the relevant agencies better fulfill the main responsibility for safety supervision. For large passenger flow, summer heat and rain of severe convective weather, etc., in time to the city tourism enterprises issued 37 safety alerts to remind the timely implementation of safety measures in tourism enterprises. Jiangsu, Zhejiang and Shanghai City, Civilization Office in conjunction with the three organizations, more than 3,600 travel agencies active in “team building activities Civilization Bo”, named in recognition of the country has a total of 809 concept of civilizations around the team and the 1000 Bo Bo demonstration tour Civilization, to improve Chinese and foreign tourists to play a positive role in the quality of civilization. Bureau of Shanghai World Expo, Shanghai Times Group, Pudong New District, Luwan District and actively improve the Expo tour bus parking service facilities into a “pilot house” and put into use before the summer heat, drivers across the country to provide active rest, recreation, catering and other support services to ensure that the 826,000 vehicle trips during the Expo concept of long-distance vehicles travel blog travel safety. Jinjiang, Hengshan, East Lake and other tourist groups and on the Air Travel, China Travel International, Yang off the successful completion of the Expo travel agencies tourist service and the foreign guests reception tasks.

Regulate the market environment surrounding the Expo travel and tourism has been further enhanced wind construction

Langao Road, Putuo District, Shanghai, Langao Road, Chung Hsing Village residents acclaim

Team blog index Civilization visitors monthly increase. The city guide service around the clock in the reception the first line, and some guides in the inner tube 184 days 160 days of the team. The horses are strong on the tour for blind visitors also produced maps for the blind, won the praise of Chinese and foreign tourists.

Travel around the World Expo to promote regional cooperation, the Expo is fully reflected radiation effect tourism

Langao Road, Putuo District, Shanghai, Langao Road, Chung Hsing Village residents acclaim

Actively build the Expo travel platform to help the whole country in 25 China provinces and autonomous regions to carry out tourism promotion activities in Shanghai, 165 batches, and actively promote the Expo visitors around the tourist attractions; in conjunction with Jiangsu, Zhejiang and other places tourism management department, and actively carry out the “World Expo Tour “special tourist routes of product design activities, selected 55 products as a” trip Expo “line, and work to build the 96 Tour of the Expo theme of demonstration sites, effectively promote the Expo to the city’s tourism effect of radiation, to the Yangtze River Delta region radiation, of the country. According to preliminary estimates China Tourism Research Institute, the Expo will bring direct tourism revenue over 80 billion yuan of tourism and related industries in the Yangtze River Delta pulling effect is most evident during the World Expo in Jiangsu, Zhejiang and Anhui three-year tourism revenues were up 20% while also led to road, rail, air passenger traffic, accommodation and catering industry and other tourism-related industries more than 20% growth.

Travel around the World Expo improve the public service, in time for the majority of visitors a convenient distribution, and information consultancy services

Langao Road, Putuo District, Shanghai, Langao Road, Chung Hsing Village residents acclaim

Expo official to run, in conjunction with Airport Group, the Shanghai Railway Bureau and the relevant county, new construction, renovation of the 45 tourist information service center and promptly put into use ahead of practical completion of the project in 2010 the municipal government is now consulting point has covered the city airports, stations, terminals, the main scenic attractions and business districts and other populated areas; According to statistics, 1 May to the end of October, the new, 45 renovated tourist information service center had received nearly 60 million tourists, distribute all kinds of information on nearly 200 million copies. Shanghai tourism hub and the Yangtze River Delta region of 24 prefecture-level cities signed a cooperation agreement to provide free information for the Yangtze River Delta Consulting Bo Concept, ticket booking, order guide to assist hospitality and other “one-stop” service during the World Expo Shanghai tourism hub Expo visitors received a total of 1.93 million people, of whom 1.77 million tourists visits the Yangtze River Delta region, accounting for 91.7% of total visitors, while visitors to the Yangtze River Delta tourist attractions distributed 395,000 people.

Langao Road, Putuo District, Shanghai, Langao Road, Chung Hsing Village residents acclaim